
What if…
1.) You had unlimited funds to expand your business?
2.) You had an unlimited list of client contacts that wanted your product?
3.) You knew the solution to solve the economic problems inside your industry?
Can you answer these questions? What would you do if they came true?
If you answers included the following:
a.) Hmm. I don’t know what I would do.
b.) That will never happen.
c.) No one has this answer.
THEN you are CRAZY!!!
Ideas are what drive market strategy. Thinking beyond the impossible, makes the possible easier to face.
If your not asking yourself these questions on an hourly basis then you need to. Creativity is birthed out of letting your mind travel into the problems and questions that everyone thinks are unsolvable. These are called uncontrollable variables.
Remember! Any objection and problem will disappear in the face of a good idea. Good ideas are what will get your business out of this down turn. Good ideas are what will position you to drive the market and not follow it.
Equation
What if..
Your company had good ideas?
Solution
Competitive Advantage. Which equals extra zeros!
Did you enjoy this post? Email jake@gpaadvertising.com

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